Decluttering your home and office will inevitably make things more simple! When we first opened our practice in Colorado, we lived in a 2 bedroom condo and only moved stuff into the condo that made sense for daily living. We were lucky in that we were able to leave behind in our parents homes, everything that didn't serve our mission, to open and grow a successful chiropractic office. Same with our office. We were very intentional with the items we bought to fill our space and were...
Welcome to chiropractic practice! If you're reading this then you're probably in your final stages before opening, or maybe you've opened but haven't had a grand opening yet. Either way, you're in the right place! When we opened each of our clinics, we had BIG grand openings on a small budget. We spent what we needed in order for it to be a good time and get our name out, less than $500, significantly less!
The idea of a grand opening is to introduce the community to your...
There are 2 reasons to use email marketing in your practice.
Marketing has significantly changed over the last few years. Most businesses are using a marketing funnel to increase new clients/patients into their business. I'm going to get straight to the point. If you have questions, then join us in our facebook group and ask...
Systems, like marketing, are vital to the success of your practice. Marketing, one of your systems, is what will bring patients in the door, systems are what will want them to stay and complete treatment under your care. Systems are also the reason you'll have time to enjoy yourself outside of the office, the reason employees will like working with you, and the reason anyone will refer to you.
You must know how important systems are when you're starting because that's the best time to develop...
Why Do You Need a Website?
A website is the modern day business card, but way better! (Yes, you still need a business card, and make sure your website address is on it.) It's one of the first steps you'll take to marketing your practice because when patients look you up on their computer or phone, they'll want to know who you are, where you're located, what you and your office look like, etc. This helps them begin to build a know, like, and trust relationship with you. If they've really...
Setting and reaching goals will be one of the most important aspects to you succeeding in practice. We've put together some tips and resources for you, so you can reach your goals easier and faster.
All goals start with a vision. What is the vision you have for yourself, personally and professionally? Where would you like to be in 1 year, 3 years, 5 years, and 10 years? Sit down and lay this out using a sheet of paper or the dedicated pages in your ChiroPlanner. Be as clear and...
Having a mentor is essential in any area of life. I can't think of something I've done or accomplished without the help of someone whose gone before me - a teacher, a coach, my parents, employers, coworkers, my brother, my friends - and the list goes on. The right mentor can provide advice and connections that will help you reach heights that would be impossible, overwhelming, or take forever alone.
In our careers we've had several mentors that helped us succeed in our first...
Overhead is the total of all ongoing costs to operate your practice regardless of how much or how little income you bring in. These expenses directly affect the profitability(net income) of your practice. Overhead will include office rent, EHR, phone, fax, wifi, utilities, website, office supplies, clinic supplies, malpractice insurance, liability insurance, employees, etc. We recommend keeping this low, especially to start. The more money you are paying out to others, the less money...
"Wise men speak because they have something to say; Fools because they have to say something." - Plato
Patient communication is one of the most important aspects to growing a chiropractic office. It won't matter how many patients your marketing efforts bring in, if you can't understand why the patient is in your office, convey the importance of the treatment plan you create for them, or communicate the information they need to make an informed choice to continue the plan you...
Chiropractors cannot opt-out of Medicare. We have 3 options when it comes to Medicare:
When you participate in Medicare, as a Chiropractor, you can see Medicare patients. After treatment you are required to bill their Medicare/insurance plan, then Medicare will pay you the allowed amount minus any copays, co-insurance, deductible. You will collect the...
50% Complete
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.