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#168: Chiropractors! Make the Most of December so You can Make 2021 Your Best Year Yet

Chiropractic Marketing in December

This December, sprint to the finish line! Keeping the momentum through December and the holidays will lead to a strong start to 2021. Set goals for January to get motivated to finish December strong, do not delay! Get creative. What can you do to keep that connection with your patients and build other relationships? Look for opportunities. 

Join Your State Association & Know the Rules

Check your states regulations regarding any of these suggestions. Join your state association and ask them when in doubt! Here are some things to try:



  • Reach out to past patients. Not to get them in the door, but to check in on them. Keep in touch to stay top of mind. Continue building those relationships.
  • Send an email newsletter
  • Send a Christmas Card
  • Send a New Years Card
  • Give small amount gift cards, to local places, or poinsettas to your favorite, most supportive patients.
  • Solve your patients problems - What do you sell that could be stocking stuffers? Can you put together a gift basket of goods that someone might want to give as a gift? A lot of people have no idea what to buy their parents, what can you offer for older populations? Foam rollers? Supplements? Gift cards?
  • People will have a lot of free time this holiday season. If you will be open, make sure you are posting those hours, scheduling patients during those times, asking for referrals.
  • Can you put a prepay package together for the New Year for your wellness clients?
  • Can you work with another professional to package care?
  • Can people prepay for someone else's care?

Pick a few of these to work on. Putting some focus and intention on growing during the holidays is definitely possible. Especially this year with everyone being home, less events to go to, but still wanting to get out of the house. If you'll be around then plan to spend sometime in the office. 

Opening a chiropractic practice in 2021?

Learn more about the 2021 Startup Bundle! It's our best resource package, we put together for those of you interested in opening next year. You'll receive a ChiroPlanner, a full year inside The Foundation-our startup membership library, a full year inside our private Facebook group where you can ask questions and get feedback, and monthly trainings! Your success is our goal!

Bonus Chiropractic Podcast Episode

Bonus Episode with Chiropractor & Lifestyle Practice Builders Podcast Host Haley Day, DC ! In these quick, inspirational episodes from Haley, you will gain insight and ideas for practice and self growth. She will talk about books, podcasts, marketing tips, habit tips, and so much more. We hope it helps! 

5 Things you Must Know Before Starting a Chiropractic Practice

We're creating the resources we wish we had when we first started! Hang out with us, download the resources, and make a plan! We can't wait to get to know you and help you make some of those tough decisions. Your success is our goal! Download our 5 Things You Must Know Before Starting a Practice eBook!

Like what you hear? Subscribe!

If you’ve found any value or helpful information in the Lifestyle Practice Builders Podcast then we’d love to hear about it! Please head over to iTunes and subscribe. While you’re at it, leave us a RATING (5 stars would be great) and a REVIEW so others can find us! If you have any questions or comments about this show or its contents, please post them in the comments area below and we’ll be happy to answer them!


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